I took over the ecommerce photography aspects of Understance as a growing start-up. We grew it to a multinational, multimillion-dollar company.
The workload skyrocketed.

To account for this, I streamlined our production rate significantly while improving the overall image quality and consistency.
Through fine-tuning the shooting process on the back-end and developing consistent methodologies in the edit suite.
This enabled us to replicate on repeat with similar results
months apart, if needed

We shot 18- 24 hours weekly, between 14,000 to 20,000 images.

My team and I could shoot a set ( 2 product SKUs) in 7- 10 minutes, with multiple light set-ups and a balance between web e-comm deliverables with some slightly altered aesthetic for socials content

Note: lingerie, compared to clothing, requires many more adjustments and finessing, which accounts for most of that time.